4 Questions That You Should Ask Every Virtual Tour Company

1. What type of virtual tour do they provide?

Some 'virtual tour' companies capture only still pictures and then use these pictures to create a motion effect. Make sure you are not paying a virtual tour price for a motion slide show. There are companies that charge as much as $70-$100 for these tours and the final product is nothing more than a $20 photo presentation.

2. Is the final version of the virtual tour interactive?

How do they define 'interactive'? Make sure that the final product being created looks professional and has in-tour controls. Links to the side and the bottom of the tour are distracting and unprofessional. Interactive tours combine the power of a virtual tour with the 'point-and-click" functionality of the Internet. They have on tour 'hot-spots' that enable viewers to go from room to room without ever leaving the viewing area.

3. What kind of camera lens do they use?

If they use a fish-eye lens or a one-shot lens will the virtual tour software remove distortions in the tour (i.e. remove the fishbowl effect)? High-quality virtual tours should not distort any feature of your properties. If not corrected, fish eye lenses and one-shot lenses cause countertops and walls to look rounded and windows will look bowed. When shopping around for virtual tours, be sure to opt for companies that use a wide-angle lens. The wide-angle lens captures more of the property without sacrificing quality.


4. Are they experienced?

Find out right away if your virtual tour provider has experience. Although inexperienced companies will be very eager to sink their teeth into a job and will probably give you a very good 'deal', you do not want them 'practicing' on your dime. Make sure to get references or check out testimonials.
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